Coupon 101- Generics Suck

Shut Up. Class is in session. LOL j/k. I'm never rude like this in real life. Just pay attention, ok? I'm going to spend the next few days talking about all the myths brainwashed consumers like yourself have about coupons. This will be quick and painless.


Errr. I'm all ears, what's up?!?!

Myth #1- "The Generic Brand is Always Cheaper "

EPIC FAIL. That's what stores want you to think. Stores began to capitalize on consumer laziness by creating their own generic brands. They typically price them 25% less than the brand name and place both of them next to each other. An everyday consumer who is concerned about their budget will naturally pick the generic brand because it's cheaper. However, with a coupon AND a sale price on the brand name, you often end up spending less money than you would for the generic. Let's take an example of something we all use everyday: Razors. (And if you don't, might I suggest taking this blog as a sign from heaven that you should start?)

My beau usually buys the cheapest generic package of razors to save money. He's a no frills kind of guy. He's the type of guy who wants to be in and out of the store quickly.  In his haste to save and skip out, he reaches for those ugly flimsy packets of razors that typically cost around $2.00. He looks over at the brand name, specifically the Gillette ProGlide and thinks, wow, $9.99 for one freaking razor? I'll just go with the generic and save eight bucks. Good deal, right?

WRONG. First of all, the cheap ones always sacrifice safety for convenience (come on guys, how many of you have been nicked by a cheap razor?) and they end up costing you more in the long run because you will have to replace them more often.  So, put some toilet paper squares on all those cuts on your face and let's think twice about that Gillette ProGlide coupled with a deal.

For example, I'm going to CVS this week to capitalize on the Extra Bucks program. I plan to grab my boyfriend more of his new favorite razor (thanks to me of course, he's hooked and sniffs around the stock pile closet looking for more when he's out of them). Here's the math:

CVS Special Gillette ProGlide Razor: $9.99, buy 1 receive $5.00 Extra Care Bucks (ECB) back.
- $4.00 coupon
Pay $5.99, get back $5.00 ECB
Total Spent = 0.99 for a great Razor

Generic Brand: Still $2.00, and you just end up nicked, cut, and just busted looking.

You know you want me :)

Some of you skeptics are saying well hey, you still had to spend $9.00 and you just got back store credit. Well, think about this. How often do you go to the same store? Once you're at the store, how often do you buy other purchases besides what you actually need? Or if you're a casual couponer, how often do you end up needing something you don't have a coupon for? Wouldn't it be nice to get those other purchases that DO NOT have coupons for free? The $5.00 in ECB I just got from the razor, I plan to put that towards other stuff I need AND get them for free (I am out of packaging tape right now, thank goodness they have a B1G1 special). It's as if you are recycling the same money over, and over, and over again.

Awesome lesson huh? Not bad for your first day at Pink Manolos School of Saving.  So throw away that nasty disposable razor and get your man something his handsome, chiseled features can trust.  If you're a girl, who freaking cares if it's a razor marketed for men? If it's good enough to glide smoothly across a man's face without a nick, imagine what it will do for you legs!

Save $$, put it towards a new Louis Vuitton bag,

P. Manolos

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